AboutProjects

Chelsie Hamil

Design + Art Direction

I’m a product designer focused on crafting thoughtful, functional interfaces that scale. At Saatchi & Saatchi, I design intuitive digital experiences for Toyota — from refining AI chat interactions to building flexible, systemized UI components. I care deeply about clarity, consistency, and the details that quietly make everything work.

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Designing an AI assistant for one of the world’s most recognizable automotive brands.

Designing an intuitive and on-brand AI assistant for one of the world’s most recognizable automotive brands.

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Creating a design hub for everything Toyota.

Creating a central location for all of Toyota's design assets, from branding guidelines to creative resources, ensuring teams have easy access to everything they need to maintain brand consistency.

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Framing the Journey: Hyundai x Annie Leibovitz

Collaborating with Hyundai and Annie Leibovitz to create a visually striking campaign that tells a compelling story through powerful imagery and brand messaging, capturing the essence of Hyundai’s vision.

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“Normality is a paved road: It’s comfortable to walk, but no flowers grow on it.”

- Vincent Van Goh